¡Hazte vegano!

Cartoon-like drawings and handwritten messages to advocate for veganism. Against a light blue-green backdrop, a drawing of the inside of a slaughterhouse depicts four pigs and a butcher. Three pigs stand to the left, their faces visibly showing fear of the butcher after witnessing the slaughter of the fourth pig hanging on a rod to the right. Two pigs embrace while a third looks up at the butcher. Only four faces are visible, those of the pigs, living and dead. The pigs’ facial features and emotions are shown in ways that humans typically don’t associate with animals. The butcher’s face is not visible, however, and is emotionless and cold, creating a stark contrast. The sticker personifies the pigs yet dehumanizes the butcher, demonstrating how animals too have feelings and asking viewers to empathize with animals, especially those used for food.